DMAW’s annual Production Day brings together direct mail professionals from agencies, list brokerages, printers, and mailshops to educate those new to the industry with a full day of presentation!...
When March Madness was happening in May, I reflected and was reminded of the pivotal role basketball has played in my life for over 25 years From playing at an early age through college to coaching...
We all remember the old “Reduce, Reuse, Recycle” slogan from years ago with its ubiquitous tri-arrow logo But did you ever wonder why “REDUCE” was the first of those three options It’s not...
As we move closer to July 2024, significant changes are on the horizon for postal rates and incentives Here is what you need to know to understand these adjustments and how to strategize effectively...
As we engaged with our clients throughout our Client Listening Tour in 2023, recurring themes emerged regarding both clients’ immediate and future needs Ben Harris, President, and Leigh Janis,...
A Year of Insights Direct mail is both growing in cost AND continues to be a fundraising powerhouse, so it is paramount that nonprofits continue to invest in this critical communication channel...